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   ASTD
 MPI
 
 |  | 20
    Ways to Make Yourself More Memorable
     
 by Arnold Sanow, MBA, CSP
 
     Dale
    Carnegie who wrote the book, "How to win friends and influence
    people" shared how he won a major sale by making himself memorable in a
    positive way. While sitting at dinner he started talking with a gentleman at
    his table. The man at his table spoke for four hours while only allowing
    Dale Carnegie the opportunity to speak for only about two minutes. After
    four hours the man stated to everyone, "Dale Carnegie is the best
    conversationalist I've ever met". By being an active listener Dale
    Carnegie was not only portrayed as a great conversationalist, but the man
    instantly took a liking to Dale Carnegie. Since Dale was interested in him
    he was interested in Dale and later he provided Dale Carnegie with a great
    sales opportunity. 
     You
    too can make yourself memorable to everyone you meet. By following the
    guidelines below, you'll not only be more memorable, but you'll get more
    clients, keep them and get enthusiastic referrals. Start these TODAY!
     
      
        Introduce
        yourself to others. No matter where you are act like you're the host. Be
        the first to say hello. 
        
        Make
        an extra effort to remember people's names. As Dale Carnegie says,
        "the sweetest sound to a person is their name." 
        
        Use
        eye contact and smile upon meeting someone. The best way to build
        rapport is through eye contact. 
        
        Make
        everyone feel important by paying full attention to him or her.
        President Clinton is a master of this. When you talk to him, he makes
        you feel like you are the only person in the room. 
        
        Show
        others that you are enjoying your conversation with them. Don't yawn,
        look bored or have a case of roving eyes. 
        
        Show
        curiosity and interest in others. 
        
        Listen,
        Listen, Listen. You not only become more likeable, but you really start
        to understand the persons wants, needs and desires. 
        
        Be
        enthusiastic about things and life to others. People will gravitate to
        those upbeat, positive and cheerful people. 
        
        Display
        your sense of humor. People remember humor six times longer than regular
        conversation. 
        
        Be
        able to speak on a variety of subjects. Keep abreast of current events. 
        
        Speak
        concisely. Be able to tell people what you do in a few short sentences. 
        
        Speak
        their language. Talk in terms of their communication style. For example,
        if someone just wants the facts, don't go into a lot of stories and
        anecdotes. 
        
        Be
        tolerant of peoples beliefs if they are different from yours 
        
        Invite
        people to join you for lunch, dinner and other social events 
        
        Ask
        them for their opinions 
        
        Don't
        interrupt 
        
        Have
        positive body language. Use the SOFTEN technique. S=smile, O=open
        postureF=forward lean, T=stay out of their territory, E=eye contact, N=nod to
        show understanding.
 
        
        Be
        yourself. Enjoy the conversation 
        
        Give
        them more than they expect. In other words, under-promise and over-deliver.
        
        
        Compliment
        others about what they are wearing, doing, or saying, but be sincere. 
         Arnold
    Sanow, MBA, CSP (certified speaking professional) delivers content driven,
 interactive and entertaining keynotes, seminars, training programs,
    facilitations and
 consulting. He assists companies and organizations in attracting customers,
    keeping
 them through exceptional customer service, and in promoting a positive and
    profitable
 work environment. For more information about his programs call 352-438-0261
    e-mail�
 [email protected]�
    ��or
    visit�
    www.ExpertSpeaker.com/Speakers/sanow.htm
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    ExpertMagazine.com� 2001
 
    
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